Introducing BeneFactors

Overcome modern fundraising challenges and equip your non-profit to meet the digital age head-on

Contemporary fundraisers and development professionals are meeting a new and challenging set of obstacles as they go out into the world and try to raise money for their causes and organizations.

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In BeneFactors: Why Some Fundraising Professionals Always Succeed, a team of veteran philanthropy strategists and consultants delivers an exciting and practical playbook for modern fundraising that can be deployed in a variety of non-profit organizations and settings. You’ll explore eight factors for mastering fundraising in the innovative era of philanthropy.

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In the book, you’ll discover:

• Innovative strategies for navigating the digital fundraising transformation and how to guide your donors through the giving process

• How to use data science and fundraising analytics to inform your decision-making process and find better results

• Ways to banish excessive risk aversion and uncover a boldness you didn’t know you had in you

An extraordinary and insightful handbook to fundraising in the modern age, BeneFactors: Why Some Fundraising Professionals Always Succeed is sure to find its way onto the bookshelves of board members, emerging development professionals, and other leaders of fundraising teams and organizations.